Thursday, January 16, 2014

Metrics in Business Strategies

Mandatory competence for all executives and managers

Taught in excel templates and models: inclusive of goal settings, key performance indicators, key result areas, performance evaluation and strategic mapping.

Duration:   2 intensive office days

Course objective:   At the end of the program, participants shall be able to formulate business strategies in metrics with the ultimate goal of maximizing return and profitability.

Course methodology:  Assisted with excel templates and models to expedite learning and facilitate on the job application.  Power-point lectures followed with case analysis and presentation.

Course Contents
  1. Performance gap analysis
  2. Business goal setting
    • Market Positioning
    • Market Segment
  3. Business Strategies - M. Porter
  4. Marketing Strategies- Kotler
  5. Marketing KPIs
  6. Operational KPIs
  7. HR Strategies
  8. Business Profitable Modelling
  9. Working capital Strategies
  10. Fixed Asset Investment
  11. Cash flow projections and Needs
  12. Business Financing via equity and borrowings
  13. ROE Chart check
  14. Proforma Financial Statements
  15. Financial KPIs
  16. Strategic Mapping
copyright  arriffin@gmail.com 012-2786282

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