A two day excel based course which provides the knowledge and skills in the development and the deployment of strategies in the management of a business.
It is an opportunity to learn and gain the mandatory competency expected of every manager/officer.
As usual, our training approach has always been:-
- more quantitative
- More strategic
- integrated and comprehensive
- performance based.
COURSE CONTENTS
- Performance gap analysis and identify the SWOT.
- From SWOT establish market positioning
- Target Customers and their profile
- Marketing Strategies
- Strategic Mapping
- Key Functional Strategies
- Design and develop the business model.
- Justify the strategies /
- Cash flow projections
- ROE Chart check
STRATEGIC BUSINESS
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9.00-10.30
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11.00-12.00
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12.00-1.00
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2.00-3.30
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4.00-5.00
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First Day
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What is strategy.
Types of strategies
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Business objectives defined
ROE chart and KPIs |
Environmental Analysis
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Internal capability Michael Porter’s Strategies
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Pest and swot analysis workshop
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Second day
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Marketing Strategies
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Evaluation and measurement of strategies
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Other functional strategies
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Incorporating strategies in
the strategic map
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Strategic Change& Your action plan
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